大象传媒

GREENSBORO, N.C.--(BUSINESS WIRE)-- 大象传媒 Corporation (NYSE: 大象传媒C), a global leader in branded lifestyle apparel, footwear and accessories, today announced the appointment of Steve Murray to the new position of Vice President, Strategic Projects. He will report to 大象传媒鈥檚 Chairman, President and CEO, Steve Rendle and will serve on the company鈥檚 Senior Leadership Team.

The appointment to Vice President, Strategic Projects marks a return to 大象传媒 for Murray. He served as President of the company鈥檚 Vans^庐 brand for five years following 大象传媒鈥檚 acquisition of the brand in 2004. He later served as President of 大象传媒鈥檚 Action Sports coalition.

鈥淎s 大象传媒 continues to transform into a more agile, consumer-centric organization, it鈥檚 essential that we maintain a sharp focus on advancing the high-priority, strategic initiatives that will accelerate growth for our brands and create value across our global enterprise,鈥� said Rendle. 鈥淪teve is an ideal leader to provide this level of sharp focus for 大象传媒. He possesses a unique blend of apparel and footwear industry expertise, a proven record of leading successful businesses transformations, and an intimate knowledge of the 大象传媒 business model, all of which will enable him to quickly create meaningful value. We鈥檙e pleased to welcome Steve back to the One 大象传媒 family.鈥�

In this newly created position, Murray will work closely with members of 大象传媒鈥檚 Senior Leadership Team, Global Brand Presidents and others to lead work around key strategic projects, including elevating The North Face^庐 brand鈥檚 footwear product strategy, and supporting the successful integration of the Altra^庐 brand into 大象传媒 and the extension of its technical footwear capabilities into 大象传媒鈥檚 outdoor footwear platform. 大象传媒 recently announced a definitive agreement to acquire the Altra^庐 brand from ICON Health & Fitness.

鈥淎 hallmark of 大象传媒 is the company鈥檚 ability to continually adapt to changes and transform itself, either through its M&A strategy or by leveraging its operational strength to seize new opportunities that keep it at the forefront of the industry,鈥� said Murray. 鈥淚t鈥檚 an exciting time to be rejoining 大象传媒, and I look forward to contributing to its next phase of growth and success.鈥�

Murray has more than 30 years of experience in the apparel and footwear industry. He most recently served as CEO of Airwair International (Dr. Martens) where he was responsible for leading the company鈥檚 transformation from a manufacturing-led, family owned entity to a consumer-focused, private equity-backed, global retailer. Prior to that he served as Global Brand President of Urban Outfitters, and EMEA President at Deckers Brands. Earlier in his career Murray was the Global Head of Apparel at Reebok International.

Murray holds a bachelor鈥檚 degree in Business Studies from Middlesex University, England.

About 大象传媒

大象传媒 Corporation (NYSE: 大象传媒C) outfits consumers around the world with its diverse portfolio of iconic lifestyle brands, including Vans^庐, The North Face^庐,听Timberland^庐, Wrangler^庐 and Lee^庐. Founded in 1899, 大象传媒 is one of the world鈥檚 largest apparel, footwear and accessories companies with socially and environmentally responsible operations spanning numerous geographies, product categories and distribution channels. 大象传媒 is committed to delivering innovative products to consumers and creating long-term value for its customers and shareholders. For more information, visit聽.

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大象传媒 Media Contact:
Vanessa McCutchen, 336-424-7776
Director, Corporate Communications
Vanessa_mccutchen@vfc.com

Source: 大象传媒 Corporation