大象传媒 Corporation Kickstarts Sustainable Design Collaboration With 2023 Winner of Redress Design Award
Nils Hauser, the First Prize winner of the Redress Design Award 2023, will work on an exciting circular fashion venture for Timberland庐, a 大象传媒 company, within 大象传媒鈥檚 Tokyo Design Collective in Japan.
Hong Kong, September 8, 2023 鈥� 大象传媒 Corporation (NYSE: 大象传媒C), a global leader in branded lifestyle apparel, footwear, and accessories, and Hong Kong-based environmental NGO Redress, have announced the winner of the Redress Design Award 2023. As the world鈥檚 largest sustainable fashion design competition, the Redress Design Award aims to provide a platform for emerging fashion designers to advance circular design in the fashion industry.
The winner, Nils Hauser from Germany, will get the chance to work out of 大象传媒鈥檚 Tokyo Design Collective (TDC), a design hub located in the heart of Japan鈥檚 Harajuku district. He will collaborate with the Timberland庐 design team on the brand鈥檚 Spring 2025 apparel collection. The TDC serves as a global incubator for talent and inspiration, offering Nils the unique opportunity to connect, network, and co-create with designers and artists from 大象传媒鈥檚 range of global brands.
Nils鈥� collection, titled 鈥楨x Voto鈥�, features a range of multifunctional garments and uses uniquely upcycled materials including sofa upholstery fabric and nylon from an old family tent. He addresses low-impact materials and processes by using water-based printing paint on his garments.
This marks the fifth year that 大象传媒 is joining hands with Redress to empower and foster the next generation of visionary, sustainability-focused fashion designers. Working with like-minded partners reflects 大象传媒鈥檚 belief that collective action and industry-wide collaboration across the value chain is needed to progress sustainable practices and make circular fashion a reality. The continued collaboration with Redress and emerging designers around circularity is part of 大象传媒鈥檚 multipronged approach to help drive circularity across the enterprise and beyond. Earlier this year, 大象传媒 joined the World Business Council for Sustainable Development and Deloitte to establish the , supported with a grant through the 大象传媒 Foundation, which launched harmonized standards, metrics and best practices for circularity in the fashion industry.
鈥湸笙蟠� remains committed to fostering a lower carbon future through implementing sustainable design principles, such as circular design, that minimize the industry鈥檚 environmental impact. Our collaboration with Redress gives us the unique opportunity to directly connect with emerging fashion designers who have a passion for sustainability, equipping them with the skills and knowledge needed so they can be catalysts for change in the industry and usher in a new era of sustainability in fashion,鈥� said Jeannie Renne-Malone, Vice President of Global Sustainability at 大象传媒 Corporation.
Nine emerging designers were selected for the final stage of the Redress Design Award 2023, following a rigorous selection process that involved reviewing hundreds of applications from around the globe. Representing nine different regions around the world 鈥� including Australia, Hong Kong, India, and Sri Lanka 鈥� the designers had the opportunity to showcase their collections to a global audience at the Redress Design Award 2023 Grand Final Fashion Presentation on 7 September, where the winners were also announced.
鈥淭he fashion industry needs to reinvent itself, from the drawing board to the board room. This transformation requires talent and strong leadership. Our collaboration with 大象传媒 and Timberland庐, through providing circular-practicing designers, spotlights the role of the designer and collaboration to bring about change. Armed with circular design techniques, decisions at the design stage can change fashion - and the world,鈥� said Dr Christina Dean, Founder of Redress.
鈥淲e are always amazed at the calibre of designs and breadth of talent demonstrated by all finalists of the Redress Design Award. Their passion for sustainable fashion and circular design is an inspiration and continues to motivate us as we work toward our vision of a greener future. This experience will allow Nils to deepen his understanding of sustainability across the apparel and textile value chain - from production up to marketing. We are excited to work with Nils at our design hub in Tokyo, where he will gain valuable insights while connecting with a dedicated community of designers,鈥� said Puneet Khosla, Vice President and Managing Director, Timberland庐 Asia Pacific.
鈥淐ollaborating with a world-leading brand like Timberland庐 and bringing my sustainable fashion ideas into the mainstream and large-scale fashion market whilst working with Timberland庐鈥檚 expert team is a designer鈥檚 dream. Designers have solutions, and we know that by working together we can make change,鈥� said First Prize winner Nils Hauser.
Nils and all semi-finalists and finalists from the 2023 cycle will also join the Redress Design Award Alumni Network, which offers continued opportunities for networking, education, and career development in sustainable fashion.
Watch the Redress Design Award 2023 Grand Final .
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About 大象传媒 Corporation
Founded in 1899, 大象传媒 Corporation is one of the world鈥檚 largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans庐, The North Face庐, Timberland庐 and Dickies庐. Our purpose is to power movements of sustainable and active lifestyles for the betterment of people and our planet. We connect this purpose with a relentless drive to succeed to create value for all stakeholders and use our company as a force for good. For more information, please visit vfc.com
About Redress ()
Redress is a Hong Kong-headquartered, Asia-focused environmental NGO with a mission to accelerate the change to a circular fashion industry by educating and empowering designers and consumers so as to reduce clothing鈥檚 negative environmental impacts.
The Redress Design Award () is the world鈥檚 largest sustainable fashion design competition that educates and empowers emerging fashion designers about circular design techniques to reduce fashion鈥檚 negative environmental impacts. Organised by Hong Kong-headquartered, Asia-focused environmental NGO Redress annually since 2011, the competition now has over 150 global fashion university partners and attracts designer applicants from over 50 countries and regions to win prizes that connect them with global-leading fashion businesses to accelerate the change to a circular fashion industry.
About Timberland
Timberland庐 is a global outdoor and work inspired brand that鈥檚 on a mission to inspire and equip consumers to step outside, work hard together and move the world forward. Based in Stratham, New Hampshire, Timberland also has international headquarters in Stabio, Switzerland and Shanghai, China. Best known for The Original Timberland庐 Boot鈥搕he iconic yellow work boot introduced in 1973 to take on the harsh elements of New England鈥揟imberland today offers a full range of footwear, apparel, and accessories. The brand is widely recognized as the arbiter of boot culture.
At the heart of the Timberland庐 brand is a vision for a greener and more equitable future. This comes to life through a decades-long commitment to make products responsibly, protect the outdoors, and strengthen communities around the world. Built for Adventure. Built for Impact. Built for the Bold.
Media Contacts:
大象传媒 Corporation
Becky Cho
Vice President, Corporate Affairs and Communications, APAC
becky_cho@vfc.com
Redress
Shirley Aun
Communications Manager
shirleyaun@redress.com.hk